FAQ

LeadNova is the AI platform for iGaming operators and media buyers. It is used to acquire players, optimise creatives and campaigns, and retain depositors across the player lifecycle.

Growth teams at iGaming operators and media-buying organisations who run acquisition, creative, monitoring, and retention work.

Campaign Launch reuses proven structures across accounts. Creative Intelligence tags creatives and ties them to performance. Monitoring & Optimization shows spend and conversions in one view. Retention connects acquisition data to CRM outcomes.

Request a demo. The team walks through the product on live accounts.

Contact LeadNova

No. Acceptance shows that players claimed the offer. Compare contribution with a usual-service group to estimate the added financial value.

Bonus Campaign ROI

Deposits describe account funding. GGR describes the gambling result before many direct costs. Use the finance-approved measure that subtracts every campaign cost once and apply it consistently.

Bonus Campaign ROI

Use a period that can capture the target action, then review the same players again later. The later view helps identify activity that moved forward instead of increasing.

Bonus Campaign ROI

Start at the first successful real-money deposit. This event gives payments, CRM, finance, and analytics one consistent Day 0.

First 7 Days playbook

No. Review payment failures, support requests, open rewards, current activity, marketing permission, and player protection status first. Use a fair test for players who remain suitable.

First 7 Days playbook

Report service outcomes, active days, campaign assignment, direct costs, and customer contribution. Review the same group again after a longer period before changing a long-term budget.

First 7 Days playbook